Turbozaurs debut on Italy’s Nick Jr channel success
07.07.2022

Premier episodes of the animated series ‘Turbozaurs’ aired in Italy on pre-school channel Nick Jr starting from 4th April 2022 in the afternoon time slot gained +9% channel rating and +27% share on pre-school target audience*. During the premier episodes airing time slot the channel Nick Jr hit #1 among Sky kids channels on core target kids 4-7 years.

‘Turbozaurs’ animated series is focused on the pre-school demo-segment 4-7 years, representing the higher percentage of adhesion of overall ratings, even higher than channel profile. The series are demanded by the boys with share of the audience higher than the same for general Nick Jr. channel profile.

*vs avg time slot of the 4 weeks (weekdays) before Turbozaurs were aired